Founders Gita and Gary Greisdorf (center), with their children, Jason and Luba.


Greis Jewelers has been a family owned and operated business for over 30 years.

Throughout the year, the Greisdorf family scours Europe to bring back the finest names and designs in jewelry, watches and gifts. As a result, their store, Greis Jewelers in Farmington Hills, has an impressive international collection and has earned is place as one of the premier jewelry stores in the metropolitan Detroit area.

As a full service jewelry store, Greis Jewelers also handles appraisal, and jewelry and watch repairs. In fact Gary Greisdorf, the founder and owner of Greis Jewelers, got his start as a watchmaker.

Greisdorf and his wife Gita immigrated to the United States from Latvia. Together, they founded Greis Jewelers over 30 years ago.

They first started their store in Ferndale, where Gary offered watch repair services to other area jewelers. Slowly but surely, because of their dedication do customer service, Gita and Gary built a small but dedicated clientele base.

They moved the store to their current location in Farmington Hills in 1976, and now serve customers primarily in the Farmington, Farmington Hills, West Bloomfield, Bloomfield Hills, and Franklin areas.

“My parents built this business. They are deeply committed to it and to keeping our customers satisfied. They have passed that commitment and work ethic along to me and my sister,” said the Greisdorf’s son, Jason, who grew up in the family’s business and has been working side-by-side with his parents for the past 10 years.

“My family has been doing this for over 30 years. We are family-owned and operated. Our customers get to work directly with us and benefit from our decades of experience. As a result, we have a great clientele, many of whom we know on a first-name basis. Because of their loyalty and satisfaction, many of our clients come from word-of-mouth,” added Jason.

While much of their merchandise appeals to an upscale clientele, Greis Jewelers is committed to catering to all markets. Their collection includes jewelry, watches and gifts to fit all tastes and budgets. Pieces range from $25 to $50,000.

So what’s hot right now? According to Jason Greisdorf, precious white metals such as platinum, white gold, and sterling silver are all the rage. Of course, pieces featuring pearls and precious gems such as sapphires, emeralds and diamonds will always remain classics.
Greis Jewelers carries all the latest and classic styles. But what sets the store apart from others is an exquisite collection of designer jewelry from Italy, France and Switzerland – with many pieces found exclusively at Greis Jewelers. For instance, Greis Jewelers are the exclusive carriers of necklaces, bracelets, and rings by renown Italian designer Leo Pizzo.

“We’re selling uniqueness. We don’t buy from catalogs. Our customers find one-of-a-kind pieces you just don’t see anywhere else. And if we don’t already carry a particular piece, 99.9 percent of the time we can locate it for you. Whatever you want, we’ll take care of it for you,” said Jason.

For truly interesting pieces that look as though they were inspired by ancient Greek and Roman designs, customers will find a collection from Seiden Gang that features silver and gold cameos. While those seeking a more traditional classic look, will find a line of legendary Mikimoto pearl necklaces, earring, rings and bracelets.

Like most jewelers, a major part of Greis Jewelers’ business comes from engagement and wedding rings. Again, what separates hem from other jewelers is their unique collection. In particular, Greis carries the Diana collection of wedding bands elegantly designed and meticulously handcrafted in platinum.

If customers need the time, Greis Jewelers has got the watches. The store carries Tag Heuer, Swiss made International sports watches that are sleek and elegant, yet water resistant and capable of withstanding the most extreme conditions – making them very popular with active customers, ages 15-40. Another Swiss line found at Greis is Baume & Mercier – reasonably-priced men’s and women’s watches with a variety of leather, gold, and steel bands to suit any mood and style. The store also carries lines from Movado, Piaget, Rado and Fendi.

At Greis Jewelers, customers can also find the perfect gift that makes a statement, such as Mont Blanc and Waterman fountain pens and crystal vases, plates and figurines by Hoya.

All of the merchandise is showcased in a 2,200 square-foot, newly-remodeled and completely updated facility. The store has an intimate yet relaxed setting, making it ideal for browsing and viewing the merchandise customers can also feel comfortable knowing the store has a secured entrance.

The impressive collection, setting and commitment to excellence at Greis Jewelers are matched only by the service.

“Our staff is trained and gets paid a salary. I think that makes a huge difference. That’s missing at a lot of other jewelry stores where the salespeople work on commission and they swoop down on you and attack you the moment you walk in,” explained Jason. “That’s the last thing we want at Greis. We’re striving for personalized attention. We want our clientele to be able to take their time, in a pressure free environment.”

Greis Jewelers usually offers two promotions a year: an end-of-the-summer and end-of-the-winter inventory reduction sale where customers can save up to 50 percent or more on much of the in-store merchandise. “These are quality items,” said Jason.